As well as your website pages showing up in the main search engine
results, you can pay to have an advert show on the search engine pages
when people search for a particular keyword. You pay a fee every time
someone clicks on your advert, rather than every time it is shown.
Competition can be fierce for certain keywords so make sure you do your
research and pay the right amount for clicks! Google Adwords is an example of Pay Per Click (PPC) marketing.
We offer PPC management service with keyword research and conversion rate tracking that will make sure you get your money's worth - contact us for more details.
Also look out for free Google Adwords vouchers in magazines or online. You can get up to £75 free credit for a new Adwords account this way
to test the water and see whether PPC works for your business.
